The forefront of technological trends and the most professional business ideas are the focus of attention in the “Dialogue” section. Cisco CEO John Chambers, Intel CEO Barrett, Alibaba Group founder Ma Yun, Wanda Chairman Wang Jianlin and others had talked about the dialogue in The Dialogue. The program has received attention and has been keeping the most promising trends in the industry and representing companies. This time, the column will focus on new technologies that increasingly infiltrate all aspects of our lives – artificial intelligence. The comprehensive promotion of artificial intelligence from the origin to the present has been developed for nearly 70 years. With the influence of deep learning, big data, computing capacity enhancement, and cost reduction, artificial intelligence in the 21st century ushered in a complete rebirth. Kevin Kelly, the author of “Out of Control” by “Network Culture” observers, believes that artificial intelligence is one of the most important technological trends in the next 25 years. The age of artificial intelligence has already come, and artificial intelligence systems solve X-ray films. The skills are higher than the doctors. The ability to read legal evidence is higher than that of lawyers. The aircraft is operated by the artificial intelligence system for most of the time. Intelligent image analysis is possible. The artificial intelligence system even beats the top human players and has continuous deep learning. ability. Statistics show that the global artificial intelligence market has reached 168.39 billion in 2015, and is expected to reach 269.73 billion in 2018 and China will reach 36.1 billion. Artificial intelligence has been brewing in the global scope. In the future, it will be more deeply integrated into various fields such as home services and education. It will quickly realize commercial deployment, affect people's lives in an all-round way, and transform every industry. Four years ago, when AI had not yet entered the public's field of vision, Zhang Yiming began to pay attention to this technology. The headlines he founded today broke the traditional way of news distribution. Almost at the same time, Lihao Yang also devoted himself to artificial work. Smart research and application, he founded the two new star companies - the impression of friends and dropout education is based on artificial intelligence launched a challenge to the traditional industry. In this edition of the Dialogue, two Chinese pioneers of artificial intelligence launched a wonderful ideological collision on this technology. Similar business model: subverting traditional industries with artificial intelligence Artificial intelligence has increasingly entered daily life in recent years. A few years ago, when Zhang Yiming first started using artificial intelligence as a direction for news recommendation, people said they were not optimistic and many venture capitalists refused to invest. At that time, people did not believe that a 30-person company could defeat a giant like Sina who could beat 3,000 people. In just a few years, the effect of artificial intelligence has led to a rapid growth in today's headlines, with a market share of 22.4% in the first quarter of 2015, leaving Sina News far behind and repeatedly surpassing Tencent’s news in recent years. Achieve billions of dollars. Today's headlines quickly occupy the market, changing people's news reading habits. Due to the precise grasp of user preferences, the efficiency of its advertisement pushes more than any advertising push model, the business model is more mature, and the subversive nature of the industry can be described as comminuted. , people a few years ago may be hard to imagine today's headline achievements today. There was a wonderful relationship between the impression of friends and education for dropouts and today’s headlines. Lihao Yang mentioned in his “Conversation” conversation with Zhang Yiming that although the two companies are different in the field and today’s headlines, the business model and the soul However, it is in complete agreement with this. The point of this agreement is to push the most effective and appropriate content to the user through the use of artificial intelligence to control user preferences and behavioral habits. Today's headline introduces machine learning algorithms into the news field. The right to filter information is transferred from the media to the hands of robots. The way people receive news changes from "passive feeding" to "private customizing", and the traditional media industry is completely subverted. In other areas, artificial intelligence has also rapidly blossomed, impacting and perfecting traditional business models. Li Haoyang’s schooling education and his friends’ impressions are the same. Friends impression is a social APP product that has the functions of recording their own life stories, friends' mutual evaluation, and soul matching. The new social model of label + impression enables people to quickly understand others and achieve open socialization in a short period of time. Accurately implementing friend recommendation is the goal of the friend's impression. For this purpose, the friend's impression uses artificial intelligence to achieve a precise recommendation similar to today's headline. Based on the user's data, the user is recommended for their most like-minded and soul-conscious friends, greatly improving Social efficiency. Another company’s dropout education is also based on artificial intelligence. It is different from the traditional education model. Dropout education, like AlphaGo, simulates the top teachers in China through artificial intelligence and then conducts one-on-one tutoring for K12 students. The Smart Adaptation System for dropouts can split the knowledge points into “nanoscale”, accurately grasp the students' mastery of each knowledge point, and then break through one by one to provide each student with his knowledge points and customized learning programs. Return to the nature of teaching in accordance with their aptitude and solve the problem of students’ learning efficiency. Lihao Yang mentioned that the change of artificial intelligence to traditional industries is subversive, and it is different from linear optimization. The business model based on artificial intelligence is a brand-new system. Today's headline customizes content for users based on user behavior data, and dropout education educates students based on knowledge points rather than learning programs. Friends perceive the use of artificial intelligence to capture semantic keywords and user interests through NLP natural language analysis in UGC. Point and other keywords for friend matching, Lihao Yang and Zhang Yiming are all using artificial intelligence in their products to complete the improvement of efficiency and upgrade of the industry. Three suggestions: How can today's headline do better? An interesting part was set up in the “Dialogue” column. The host asked Lihao Yang and Zhang Yiming to make an empathetic decision. If Lihao Hao was in the position of Zhang Yiming, what would be done when facing BAT and what would be done to make the headline become better. According to a long history of research and practical experience in artificial intelligence, Lihao Hao proposed three headline problems and solutions: First, the cold start problem. Lihao Yang believes that although today's headlines have been on the artificial intelligence push for a few years earlier, the follow-up information, Tencent, etc. are also closely followed. For new users, regardless of mature or fresh APP, the first three months The feelings are not good, and today's headline has no difference from other applications in the cold start phase. In response to this, Lihao Hao proposed that today’s headline can introduce a social relationship chain model. Just like a friend’s impression, a friend’s impression has a 60 million user relationship chain. New users come in and find 10 to 20 friends here. If the headline can do this, You can make guessing recommendations based on the preferences of your friends and quickly solve cold start problems. Second, increase the proportion of in-depth articles. Lihao Yang mentioned that today’s headline should not be limited to “today” and “headline”. The data shows that the average headline user’s reading time has now reached 76 minutes, and short news can no longer meet the long-term need of users to read information. It is suggested to add more in-depth of precipitation - similar to "The Economist" and the reading of books, to enhance the richness and interest of users. Third, use social depth to snoop user needs. Lihao Yang believes that today's headline push is limited to the user's previous interests, and some unknown information is difficult to detect. After a period of time, the user will find that the visible area is getting narrower and narrower. The biggest problem caused by this phenomenon is the headline The user's social data is not mastered. He spoke of the fact that his friends have done a better job in this regard. They use matrix structured pages. In understanding users such as driving, branding, hobbies, etc., a friend's impression can provide a lot of information if the headlines and friends are in , it can push more precise and rich content for users, and deeply penetrates most of the lives of users. Zhang Yiming listened to and immediately expressed his approval of Li Yang's suggestions. He believes that these products can really improve the headline from the product level. In terms of artificial intelligence, Lihao Hao and Zhang Yiming have a common understanding. In addition, Lihao Yang also has his own unique experience and insights in socializing. He also differs from today’s headlines in the application of artificial intelligence.
"Different" artificial intelligence application Zhang Yiming mentioned in the dialogue that today's headline investment in research and development is very high, and the proportion of engineers is more than one-third. Indeed, unlike the traditional news industry, the demand for artificial R&D costs and content materials for artificial intelligence is massive, and individual-specific push methods require a lot of rich material collection. In the same way, the same goes for school education and friends. Lihao Yang said that in the past, it might take only 100 hours to compile a set of textbooks. However, the pattern of dropout education determines that 100 students need 100 different contents and it needs 10,000 hours of reserve. This has a high technical demand; past social media Interpersonal interaction is single-line interaction. Artificial intelligence is to filter information from millions or even millions of individuals to match the most suitable person, just like selecting the most wanted one from the top 10 million news items. . The difference is that Lihao Yang mentioned that the artificial intelligence analysis method he chose is more complex and more difficult than today’s headline. Today's headline is based on high-frequency keywords in information screening. Li Yuanyang's understanding is different. He found that the push of high-frequency words is meaningless, and the push of low-frequency words is the key to social matching. For example, if two people were matched by the word "pop music," their collision may not be too deep, but if the system captures two people who like the British death metal band Carcass, their resonance point will be very deep, said Lihao Yang. Friends want to capture these low-frequency niche keywords to complete social matching and reach the depths of the user's soul. At the same time, this means that the impression of a friend needs to learn a deeper understanding of the recommender through neural network learning and learn more deeply how to conduct more accurate recommendation and matching. The difficulty of performing semantic analysis will be much greater. They need to calculate the background data of the user. In the data, the keyword that can reach the soul is selected to complete the match, and the user is searched for the most suitable friend. The unique application of artificial intelligence makes the impression of a friend different from any existing social product. From the age of dating to face to the era of soul intersection, it is an essential subversion of the social model. According to the introduction of Lihao Hao, the impression of a friend Over half a year on the line, more than 20 million people were experiencing on WeChat’s H5 side, and the company’s first investment in Alibaba’s Softbank China and China’s social empire, Tencent, was a success. The dropout education is to break the traditional teaching model, create virtual stunt teachers through artificial intelligence, truly implement teaching according to their aptitude, and improve students' learning efficiency ten times. In the man-machine battle, the artificial intelligence system has defeated the teacher's learning. Efficiency, and obtained the co-investment of New Oriental and Good Future, two of China's top educational institutions. Artificial intelligence has no doubt about the significant increase in the efficiency of human activities. In the future, it will infiltrate everybody’s life more deeply and transform each industry. This is the trend of the times. Although artificial intelligence is still in the ready phase of development, many companies have already made major breakthroughs in this area. For example, HKUST has exceeded humanity in speech recognition, and Baidu’s intelligent brain has won the most powerful brain. At the G20 summit, face++ helped the Ministry of Public Security grab more than 70 fugitives. Artificial intelligence may not be able to achieve or surpass human intelligence as a whole, and its performance in many segments has gone far beyond humanity. CCTV “Dialogue” invited two practitioners in the field of artificial intelligence to the stage. Through their dialogue, this technology is more familiar to and understood by ordinary people. It is precisely that artificial intelligence has profoundly affected and changed people. His life has received the attention and attention of the mainstream. In the future, it will further transform each industry. This is already an irreversible trend. How the artificial intelligence correctly affects the industry is still being explored. Only the companies that focus on this can obtain the truth and go long-term. The forerunners can take the lead and lead the development of the industry. Among the companies such as today’s headlines, dropouts, and friends’ impressions, we can glimpse the light of the future. Disclaimer: The content of this article is reproduced on this website. It represents only the author's personal opinion and has nothing to do with this site. For readers only, please verify the contents yourself.
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